Software · AI · Design & video · Ongoing support

We build the technology that moves your business forward.

From custom software and AI to automation and dedicated technology support, Devssist helps startups and growing businesses turn ideas into scalable digital products.

Working with startups and growing businesses across the US, UK and beyond.

  • Software Development
  • AI & Automation
  • Web & Mobile
  • Design, Video & Social
  • Business Systems

Design, Video & Social

Graphics, video and social, handled by one team.

Creative work is one of the things we do most. We design the graphics, edit the videos and run the social channels, so your brand looks consistent everywhere it shows up and your content goes out on time.

  1. 01

    Graphic design

    On-brand graphics for social posts, campaigns and marketing, designed to be recognizably yours.

    • Social media graphics
    • Marketing assets
    • Brand visuals
  2. 02

    Video editing

    Edits made for each platform, from long-form YouTube to short-form TikTok and Reels, not one cut reused everywhere.

    • YouTube long-form
    • TikTok & Reels
    • Educational video
  3. 03

    Social media management

    Your channels run on a plan: content calendars, scheduled posting, engagement and regular reporting.

    • Instagram, Facebook, YouTube, LinkedIn
    • Content calendars
    • Performance reporting

Featured work

Products, platforms and the systems behind them.

A selection of what we have built and run, from AI recommendation engines to CRM-driven growth.

View All Work
B2B wholesale marketplaceDevssist project

NEXUM

A mobile B2B marketplace connecting shopkeepers with suppliers in Pakistan, with an AI assistant that can find stock and place orders, plus demand forecasting and market analytics.

  • AI ordering assistant
  • Demand forecasting
  • Real-time chat
AI wardrobe assistantDevssist project

StyleFit

An AI-powered wardrobe assistant that uses machine learning to recommend outfits and surface similar products.

  • AI recommendations
  • Product similarity
  • Machine learning
CRM & lead generationDevssist project

GreenStreet Global

Lead generation, CRM management and automation across B2B and B2C outreach, supported by phone and email campaigns.

  • CRM
  • Automation
  • B2B/B2C outreach
Digital experienceDevssist project

KevinBuckMusic

A complete website redesign for a musician — audio playback, video gallery, event calendar and custom media, taken all the way through domain, hosting and deployment.

  • Website redesign
  • Audio playback
  • Video gallery
  • Event calendar
  • Deployment
Outreach automationDevssist project

Howl Huddle

Software-driven LinkedIn management with automated outreach, monthly content calendars and scheduled posting.

  • LinkedIn outreach
  • Automation
  • Content calendars
Nonprofit growthTeam experience

Dorcas Destiny International

Donor re-engagement, NGO partnership outreach and two dedicated donation campaigns, managed end to end.

  • Donor reactivation
  • Prospect research
  • Multi-channel outreach

Why Devssist

More than a development team.

We don’t just build the technology. We understand the business around it, because we spent years running that side for our clients.

  1. 01

    One partner

    Technology and business support under one roof. One team, one conversation, from first idea to ongoing support.

  2. 02

    Built around your business

    Solutions designed around your actual workflows and requirements, not generic templates your team has to work around.

  3. 03

    Long-term partnership

    We are not only focused on delivering the project. We provide ongoing engineering and operational support as you grow.

  4. 04

    Technical + operational

    We can build the system and help your business run it. That combination comes directly from the two people who lead Devssist.

    Business · HibaOperations, CRM, marketing, lead generation, client development, project coordination
    Technology · WaleedSoftware, AI, web & mobile, APIs, integrations, technical leadership

How we work

From first conversation to long-term partner.

Five stages, one team. Most of our work doesn’t end at launch. It moves into ongoing support and improvement.

How we work →
  1. 01

    Discover

    Understand the business, the problem and the objectives.

  2. 02

    Plan

    Define the solution, scope and roadmap.

  3. 03

    Build

    Design, develop and integrate.

  4. 04

    Launch

    Deploy, test and transition.

  5. 05

    Grow

    Ongoing support, optimization and engineering.

In their words

What clients say about working with us.

Read all testimonials →

“Hiba is a powerhouse in business development — consistently overachieving with setting appointments. Her strategic insight and dedication deliver impressive results.”

Greg HilsenrathOn working with Hiba
01 / 07

The founders

Built by two people who cover both sides of the work.

One founder builds the technology. The other runs the business around it. Every Devssist engagement gets both.

The business

Co-Founder & CEO

Hiba Arshad

Runs the operations, client development and growth around it.

  • Operations
  • Growth
  • CRM
  • Client development
The technology

Co-Founder & COO

Waleed Bin Aamer

Builds the software, the AI and the systems underneath.

  • Software
  • AI
  • Engineering
  • Product

Let's talk

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